The Secret Life Of Pets Burger King
The Secret Life of Pets is a popular animated film that follows the lives of pets when their owners are not around. In 2016, Burger King teamed up with the movie for a special promotion that included toys and meals inspired by the characters in the film.
The Promotion
Burger King launched the Secret Life of Pets promotion in July 2016. The promotion included six different toys, one for each character in the movie. The toys were available with any purchase of a kids meal, and each toy came with a corresponding card that had a code for the Secret Life of Pets mobile game.
In addition to the toys, Burger King also offered Secret Life of Pets themed meals. The meals were available in a variety of options, including a cheeseburger, chicken nuggets, and hot dogs. Each meal came with a toy, a side, and a drink.
The Toys
The Secret Life of Pets toys were a hit with kids and collectors alike. The six different toys included Max, Duke, Snowball, Gidget, Chloe, and Mel. Each toy was designed to look like the character from the movie and had a unique action or feature.
The Max toy had a spinning head, while the Duke toy had a wagging tail. The Snowball toy had a button that made him jump, and the Gidget toy had a button that made her bark. The Chloe toy had a moving head and the Mel toy had a button that made him spin.
The Meals
The Secret Life of Pets meals were a fun way for kids to enjoy their favorite characters while eating their favorite foods. The meals were available with a cheeseburger, chicken nuggets, or a hot dog, and each meal came with a toy, a side, and a drink.
The sides included apple slices, fries, and onion rings, and the drinks included soda, milk, and apple juice. Each meal also came with a packaging that featured one of the characters from the movie.
The Mobile Game
In addition to the toys and meals, Burger King also offered a mobile game as a part of the promotion. The game was available for download on iOS and Android devices and allowed players to collect virtual pets and play mini-games.
The game was free to download, and players could use the codes on the cards that came with the toys to unlock new pets and items in the game. The game was a fun way for kids to continue playing with their favorite characters from the movie.
The Success
The Secret Life of Pets promotion was a huge success for Burger King. The promotion generated a lot of buzz on social media, with fans sharing pictures of their toys and meals online.
The promotion also helped to increase sales for Burger King, as many families visited the restaurant to collect all six toys and try out the Secret Life of Pets meals.
The Legacy
The Secret Life of Pets promotion is now a part of Burger King's history. The toys, meals, and mobile game are no longer available, but they remain a fond memory for many fans of the movie and the restaurant.
The promotion also serves as a reminder of the power of partnerships and the importance of offering unique and exciting promotions to customers.
Conclusion
The Secret Life of Pets Burger King promotion was a fun and exciting way for kids to enjoy their favorite characters from the movie. The toys, meals, and mobile game were all well-received by fans, and the promotion helped to increase sales for Burger King.
While the promotion is no longer available, it remains a fond memory for many fans of the movie and the restaurant. The Secret Life of Pets Burger King promotion is a reminder of the power of partnerships and the importance of offering unique and exciting promotions to customers.
