Burger King Call Of Duty Modern Warfare 2
The Promotion
In 2009, Burger King teamed up with Call of Duty Modern Warfare 2 to launch a promotional campaign for the game. The promotion allowed customers to collect codes from Burger King meals and redeem them for exclusive in-game content.
The In-Game Content
The in-game content offered through the promotion included exclusive character skins and multiplayer maps. These items were only available to those who collected the codes from Burger King meals and redeemed them in the game.
The Success of the Promotion
The Burger King Call of Duty Modern Warfare 2 promotion was a huge success, with many customers flocking to the fast-food chain to collect the codes. The promotion was so successful, in fact, that it led to a shortage of the promotional materials in some areas, causing Burger King to issue an apology to customers.
The Impact on the Fast-Food Industry
The Burger King Call of Duty Modern Warfare 2 promotion had a significant impact on the fast-food industry. It showed that partnering with popular video games could be an effective way to attract customers and increase sales.
The Future of Video Game Promotions
Since the success of the Burger King Call of Duty Modern Warfare 2 promotion, other fast-food chains have followed suit and partnered with popular video games to launch their own promotions. This trend is likely to continue in the future as video games become even more popular.
Conclusion
The Burger King Call of Duty Modern Warfare 2 promotion was a groundbreaking marketing strategy that showed the power of video games in attracting customers to fast-food chains. This promotion was a huge success and led to a trend in the industry that is likely to continue in the future.
