The Road To El Dorado Burger King Toys
The Road To El Dorado is a 2000 American animated adventure comedy film produced by DreamWorks Animation. The movie tells the story of two swindlers, Miguel and Tulio, who accidentally find themselves in the city of gold, El Dorado. The film was a hit and quickly gained a cult following. Burger King capitalized on this popularity by releasing a series of toys based on the movie. These toys were incredibly popular with children and collectors alike.
The Burger King Promotion
In the year 2000, Burger King launched a promotion to coincide with the release of The Road To El Dorado. The promotion offered a series of toys based on the movie with every purchase of a kid's meal. The toys included figurines of the two main characters, Miguel and Tulio, as well as other characters from the movie. The toys were exclusive to Burger King and could not be found anywhere else.
The Toys
The toys were made of plastic and were around 3-4 inches tall. They were brightly colored and well detailed, with each toy representing a character or scene from the movie. The most popular toys were the Miguel and Tulio figurines, which were the main characters of the movie. Other popular toys included the Chel and Altivo figurines, which were also main characters in the film.
The Collectors' Market
The toys were incredibly popular with children, but they also gained a cult following among collectors. Many collectors still search for these toys today, and they can fetch high prices on the collectors' market. The toys are particularly rare in their original packaging, and collectors will pay a premium for them.
The Legacy of The Road To El Dorado Burger King Toys
The Road To El Dorado Burger King toys have become a beloved part of the movie's legacy. They are a reminder of the film's popularity and the cultural impact it had. The toys are also a testament to the marketing power of Burger King, who were able to capitalize on the movie's success to create a successful promotion.
Conclusion
The Road To El Dorado Burger King toys were a popular promotion that helped to cement the movie's place in popular culture. The toys were well made and highly collectible, and they remain a beloved part of the movie's legacy. Burger King's promotion was a successful marketing tactic that helped to boost the popularity of the movie and the fast-food chain. The toys are still sought after by collectors today, and they serve as a reminder of the enduring appeal of The Road To El Dorado.